Australia’s 10 Most Unforgettable Ads
Telstra's 'Wherever We Go' tops Cubery Hot List Q3 2025.
In a media landscape where standing out has never been tougher, The Cubery Hot List ranks Australia’s 10 most memorable ads.
Every month, Cubery asks thousands of Australians if they can recall an ad, mapping the intersection of emotion, attention, and media muscle.
The latest quarterly results see Telstra’s “Wherever We Go” maintain its position as the nation’s most unforgettable ad.
Telstra’s whistling earworm “Wherever We Go”
Author summary: Telstra's ad tops the list of Australia's most unforgettable ads.
- Telstra's 'Wherever We Go' is the most memorable ad in Australia.