American Floral Endowment's recent GrowPro webinar featured Dr. Melinda Knuth and Dr. Charlie Hall, discussing trends in the floriculture industry.
The webinar, held on Oct. 14, covered economic predictions, consumer preferences, and industry-specific trends for 2026.
Key takeaways from the webinar will help green industry members stay ahead of the curve in 2026.
Author's summary: Experts discuss industry trends for 2026.