12 Takeaways From AFE's Recent "Trends to Watch" Green Industry Webinar
American Floral Endowment's recent GrowPro webinar featured Dr. Melinda Knuth and Dr. Charlie Hall, discussing trends in the floriculture industry.
The webinar, held on Oct. 14, covered economic predictions, consumer preferences, and industry-specific trends for 2026.
- Dr. Melinda Knuth of North Carolina State University discussed consumer trends.
- Dr. Charlie Hall of Texas A&M University shared economic trends.
Key takeaways from the webinar will help green industry members stay ahead of the curve in 2026.
Author's summary: Experts discuss industry trends for 2026.