Alberta unveils new licence plates which will display 'strong and free' motto

Alberta Introduces New Licence Plates with "Strong and Free" Motto

Alberta is upgrading its licence plates to feature the motto "strong and free".

According to Premier Danielle Smith and Minister Dale Nally, the new design will be chosen through an online vote, where Albertans can select from eight different options showcasing the province's landscapes and symbols.

The transition is expected to cost between $25,000 to $50,000, as stated by Minister Nally.

"strong and free"

Author's summary: Alberta updates licence plates with new motto.

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Winnipeg Sun Winnipeg Sun — 2025-10-17