Following their successful initial collaboration, THE PLAY® and the FIBA Foundation have announced the extension of their partnership into a long-term cooperation.
This renewed partnership aims to launch a new collection of posters that celebrate basketball culture and promote the values shared by both organizations. The initiative reflects their ongoing commitment to using basketball as a tool for social impact and community engagement.
"Our continued collaboration with THE PLAY® allows us to amplify the positive influence basketball has worldwide," said a FIBA Foundation representative.
Both THE PLAY® and the FIBA Foundation emphasize the power of basketball to unite people, encourage inclusion, and foster social development through creative, engaging projects such as this poster collection.
Author's summary: THE PLAY® and FIBA Foundation deepen their partnership to launch a new poster collection that highlights basketball's global cultural and social impact.